Congratulations, Santa Cruz! | ¡Felicidades, Santa Cruz!

By German Huanca:

On this special day, I want to greet my friends from Santa Cruz and join in celebrating all the achievements reached so far—undeniable in the economic, social, and political spheres. However, one challenge still remains: to lead development, not only of Santa Cruz, but of the entire country.

After the 2024 census—marked, by the way, with doubts and shadows regarding its implementation—Santa Cruz has more than 3.1 million people, representing 28% of Bolivia’s population. It is, without a doubt, the most populated department in the country. Moreover, Santa Cruz hosts the second-largest population from every other department: after La Paz, the place with the most people from La Paz is Santa Cruz; after Potosí, the place with the most people from Potosí is Santa Cruz; and so on with the other departments. It is therefore the most culturally diverse department in Bolivia, in addition to having a strong presence of people with international origins.

Economically, Santa Cruz represents one-third of Bolivia’s economy, with a departmental GDP in 2024 of more than 12 billion dollars, equal to 30% of the national GDP, clearly occupying first place in economic leadership. Like it or not, Santa Cruz is the department that feeds Bolivia with the following agricultural products: beef (45%), chicken (52%), rice (70%), eggs (51%), soybeans (97%), corn (49%), cassava (43%), lettuce (27%), tangerines (53%), among others.

Santa Cruz has created conditions to host families with housing investment programs like no other department, accessible to the population. That’s why many Bolivians find in Santa Cruz an opportunity to migrate. It has the busiest airport in Bolivia, not only nationally but internationally. Likewise, it has shown important signs institutionally: it has the best-organized cooperatives in the country, holds the most important international fair in Bolivia, and in recent years has raised the quality of its Book Fair, with a special focus on children. We must also mention the quality of its professionals in different areas, a music school that performs on international stages, and world-class musicians and athletes. However, something is still missing, and that is where I want to place emphasis.

Politicians, journalists, and academics in Santa Cruz spend too much time complaining about centralism, and so far have not been able to present the country with a new development model based on their own achievements. Many Bolivians who have not visited Santa Cruz fall prey to discourses full of resentment and hatred, and do not know the current Santa Cruz: modern, multicultural, joyful, and eager to move forward. It is time to leave behind that localist vision and open up to a national vision. Open up! The country awaits you with new faces, new voices, and new ideas.

On this September 24th, besides embracing you and rejoicing in what you have achieved, I challenge you, dear brothers and sisters from Santa Cruz, to take the reins of the country at all levels and to propose a new development model, based on what you have already done. Enough of complaining about centralism: the horse is right next to you, and instead of riding it, you keep chasing it away. Ride it now—it’s time!

Congratulations, Santa Cruz!

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